
Starts March 13
Directed by: Rob Thomas
Writing credits: Rob Thomas, Diane Ruggiero,
Cast: Kirsten Bell, Jason Dohring, Krysten Ritter, Ryan Hansen
Length: 107 minutes

Veronica Mars is an interesting example of the power of a strong fan base. It is a continuation of a popular TV-series of the same name that ran for three seasons from 2004-2007. When the creator of the show and the actors launched a Kickstarter campaign to raise funds for a feature film, it broke several records and raised an amazing $5,702,153 from 91,585 donors within a month. Initially they had planned to raise only two million, but when that goal was reached within ten hours, it was decided to allow the campaign to continue until the end of the month.
There are two ways to look at Veronica Mars, either as a fan of the original show or as someone with no knowledge of the fictional canon. For a fan viewer the film has everything one could want. There are cameos from popular characters, references to fan favorite scenes and a satisfying conclusion to some open ends from the series. For the more casual viewer it is still an enjoyable film and the opening gives enough of a quick backstory to fill everyone in. That being said, while this staves of confusion over the plot, there is little time devoted to making a new viewer feel emotionally connected with the characters and the story is a bit contrived when one doesn’t understand the general campy vibe of the original series. This doesn’t make it unenjoyable, but the causal viewer may not understand why so many audience members are so excited.
There is something here for everyone to enjoy and it may even inspire fans and new viewers alike to delve into the original television show. Is it a masterpiece? Well, no, but it is fun and Kirsten Bell is as charming as ever and the fans will not be disappointed. And as an example of the power of fans to get a film of their favorite TV-shows made, it is certainly impressive. It will be interesting to see how Kickstarter and other fundraising tools will be used in the future and Veronica Mars shows that such an undertaking can be successfully accomplished. ( )